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The Latest Summaries Released by Summaries.Com  


GOOGLE+ FOR BUSINESS
How Google's Social Network Changes Everything
Chris Brogan
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Chris Brogan owns his own media and education consulting company. He points out Google + is not nearly as big as Facebook but it is tied closely to the world's largest search engines and is therefore a big deal. It has the potential to be great for business because what you do in Google+ will impact on how you rank in the Google search engine. He suggests the 10 power plays which you can use to harness the power of Google+ to generate added value for your business.
  
 
OUTTHINK THE COMPETITION
How a New Generation of Strategists Sees Options Others Ignore
Kaihan Krippendorff

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Kaihan Krippendorf is a business strategist and blogger. He suggests the best way to win any game of strategy is to be so unconventional you disorient your competition so they are unable to respond effectively. He explains an outthinker playbook and suggests you should:
1. Recognize when an industry has gobe rigid
2. Identify a strategy others have ignored
3. Validate whether this strategy is better
4. execute the strategy in a unique way
  

THE 4 DISCIPLINES OF EXECUTION
Achieving Your Wildly Important Goals
Chris McChesney, Sean Covey and Jim Huling

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Chris McChesney, Sean Covey and Jim Hurling all work for
FranklinCovey. They note that while almost everyone agrees
executing a strategy is hard, most managers spend more time
developing strategies than they do focusing on execution. To
address that, they introduce and explain the 4 Disciplines of Execution:
1. Focus on what's wildly important
2. Act on your lead measures
3. Keep a compelling scorecard
4. Create accountability
  
  
REPEATABILITY
Build Enduring Businesses for a World of Constant Change
Chris Zook and James Allen
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Chris Zook and James Allen are Bain & Company managers who previously collaborate on writing Profit From the Core. They note
lots of companies try and chase hot markets to grow but the
companies who actually succeed in growing the most focus on
building a repeatable business model which works within their
enterprises. They then go on to point out winners focus on
simplicity, clarity and adaptability above all else. They set out
the three design principles of repetable business models:
1. A well-differentiated core
2. Clear nonnegotiables
3. Closed-loop learning
  

   
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INSANELY SIMPLE
The Obsession That Drives Apple's Success
Ken Segall
   
SPEAKING AS A LEADER
How to Lead Every Time You Speak...From Board Rooms
to Meeting Rooms, From Town Halls to Phone Callse

Judith Humphrey
 
BACKSTAGE WALL STREET
An Insider's Guide to Knowing Who to Trust, Who to
Run From, and How to Maximize Your Investments

Joshua Brown

  

SALES GROWTH
Five Proven Strategies from the World's Sales Leaders
Thomas Baumgartner, Homayoun Hatami and Jon Vander Ark

     
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